Hasan, Md Rajibul, Shams, S.M. Riad, Rahman, Mizan and Haque, Shamim Ehsanul (2020) Analysing pro-poor innovation acceptance by income segments. Management Decision, 58 (8). pp. 1663-1674. ISSN 0025-1747
Hasan, Md Rajibul, Jha, Ashish Kumar and Liu, Yi (2018) Excessive use of online video streaming services: Impact of recommender system use, psychological factors, and motives. Computers in Human Behavior, 80. pp. 220-228. ISSN 07475632
Hasan, Md Rajibul, Lowe, Ben and Rahman, Mizan (2017) Visual cues and innovation adoption among bottom of the pyramid consumers. Qualitative Market Research: An International Journal, 20 (2). pp. 147-157. ISSN 1352-2752
Rahman, Mizan, Hasan, Md Rajibul and Floyd, David (2013) Brand Orientation as a Strategy That Influences the Adoption of Innovation in the Bottom of the Pyramid Market. Strategic Change, 22 (3-4). pp. 225-239. ISSN 10861718